Boutique Rugs

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Custom Modern Rugs
Crafted for Your Home

At Jubi, we believe your floors should be an expression of your personal style, enhancing the beauty and harmony of your space. Our designs bring together rich textures, custom colors, and thoughtful craftsmanship to create rugs that transform any room. Handcrafted by skilled artisans and designed in our Brooklyn studio, each piece is a one-of-a-kind statement of luxury tailored just for you.

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Handcrafted with Care, Just for You

At Jubi, every rug is a custom work of art. Once you select your colors, our team of skilled artisans begins crafting your rug from start to finish. From cleansing and dyeing the finest New Zealand wool to weaving and finishing, each step is done with precision and care. Using time-honored techniques, our global team ensures every rug is made to order, with zero waste and no deadstock. Each piece tells a unique story, bringing luxury, sustainability, and craftsmanship into your home.

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The Finest New Zealand Wool

Renowned for its unmatched softness, strength, and durability, New Zealand wool sets the standard for luxury. Sourced from sheep raised on lush pastures, this premium wool brings both beauty and resilience to every Jubi rug. Our commitment to this exceptional material ensures that your rug will not only elevate your space but stand the test of time. Experience the perfect balance of traditional craftsmanship and modern design, with unparalleled comfort underfoot.

Super Soft + Easy to Clean

Sustainably Farmed + Naturally Durable

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Luxury Wool Rugs

Premium Softness

Our rugs are crafted with high-quality New Zealand wool, offering a luxurious, cozy embrace that delights your feet with every step.

Durabile Design

Our rugs are not only visually stunning but also built to withstand the test of time. Crafted to endure, they maintain their comfort and color, ensuring that they remain a centerpiece in your home for years to come.

Easy Care

Designed for effortless upkeep, our rugs are stain-resistant and simple to clean. Regular vacuuming and occasional spot cleaning will keep them looking pristine and beautiful for years.

Find Your Perfect Rug

Not sure which rug size is right for your space? Use our Rug Size Guide to help you choose the perfect fit for any room.

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Sustainability

Why made-to-order rugs?

Every year, the world generates millions of tons of textile waste, with carpets and rugs alone contributing 3.4 million tons to the pile. At JUBI, we recognize the critical need for sustainable practices in the home decor industry. Unlike traditional models that produce excess inventory contributing to landfill waste, JUBI adopts an on-demand production model. We create unique, made-to-order rugs, ensuring that we only produce what our customers need.

*source: EPA