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Designed, never default.

A rug is not the last thing a room acquires. It is the first decision a room makes — the plane every other choice stands on. So we design the way architects work: geometry, form, and color settled before the loom is threaded. Then master artisans in Bhadohi weave exactly one — yours — in New Zealand wool that will outlast the sofa, the paint, and possibly the house.

Any size. Any shape. Over 1,200 colors.

The Customizer

Yours, Down to the Inch

Every Jubi rug is made to order — any size, any shape, any of 1,200 colors, in premium New Zealand wool.

custom oval rug in a modern retail interior

For the Trade

The Jubi Trade Program

20% trade pricing, no minimums, Pantone color matching, and delivery straight to your client — full custom capability for interior designers, architects, and hospitality projects.

Join the Trade