Hand-Loomed Rugs
Frequently Asked Questions
Can I customize the size or colors?
Yes. Every design can be made in any dimension and colorway. Standard options are available through the customizer. For exact measurements, contact our studio.
How long does shipping take?
Tufted rugs ship in 2 to 3 weeks. Knotted and woven rugs in 5 to 6 weeks. Every rug is handmade to order.
What is the return policy?
Rugs ordered in standard sizes and colorways as shown on our product pages are eligible for return within 15 days of delivery in original condition. Rugs ordered with any customization are final sale.
Do you offer free shipping?
Yes. All rugs ship free worldwide with duties and tariffs included.
Hand-loomed wool rugs in gradient and tonal designs — a more relaxed, textural construction in premium New Zealand wool, distinct from both hand-tufted and hand-knotted techniques. Available in ombre, solid, and striped formats across every size. Each design is available as shown or customized to your exact specifications.
Hand-Loomed Rugs: A Different Kind of Handmade
Handmade wool rugs are produced through several distinct construction methods — each with different characteristics, different strengths, and different appropriate uses. Hand-knotted rugs are the most labor-intensive and the most durable: individual knots tied around warp threads, cut and finished to create pile. Hand-tufted rugs use a tufting tool to push loops of wool through a backing, creating pile more efficiently while still requiring skilled handwork. Hand-loomed rugs use a loom — the weaver works warp and weft on a frame — producing a flat or low-pile textile with a softer, more organic surface character than either knotted or tufted construction.
Each construction is right for different applications. For a rug where the priority is depth and density of pile, hand-knotted or hand-tufted is the choice. For a rug where the priority is a softer, more relaxed surface — a bedroom rug, a layering piece, something that feels more like a woven textile than a floor covering — hand-loomed is often the better answer. Jubi's hand-loomed collection is produced by master artisans in Bhadohi, India, using premium New Zealand wool.
Jubi's Hand-Loomed Designs
The hand-loomed collection at Jubi is defined by its ombre designs — graduated color fields that shift from one tone to another across the surface of the rug. The Pink Ombre Hand-Loomed Wool Rug is available in rectangular, square, and runner formats — the square and runner versions allowing the same design to address different room geometries. The Ombre Horizon Hand-Loomed Wool Rug takes the gradient in a cooler, more coastal palette, also available as a runner.
The Haven Hand-Loomed Wool Rug and its runner take a different approach — a quiet, textural solid in warm neutral tones that reads as genuinely handwoven without pattern. It's a rug where the construction itself is the design, and it works in Scandinavian, Japandi, and organic modern interiors where material quality and honest craft are the design statement.
Hand-Loomed vs. Machine-Loomed: What the Difference Means
Machine-loomed rugs are produced on automated looms at scale — fast, consistent, and inexpensive. Hand-loomed rugs are produced on looms operated by skilled weavers — slower, with the natural variation and surface quality that only a human hand in the process produces. The distinction matters because it's visible: a hand-loomed wool rug has a warmth and dimensional quality in its surface that a machine-loomed equivalent doesn't. The weave has slight irregularity — not defect, but the natural result of human craft — that gives the surface life rather than uniformity.
In premium New Zealand wool, those qualities are amplified. The natural fiber holds color and texture in a way synthetic loomed rugs can't match, and the combination of hand process and quality material produces a rug that improves with age rather than wearing down to a flat, dead surface. Explore handmade rugs for the full range of hand construction options, or woven rugs for flat-woven alternatives in the same construction family. Every Jubi hand-loomed rug is available in custom sizes, shapes, and colorways — through the online customizer or directly with our studio.