Every Jubi rug is made from 100% New Zealand wool — chosen for its long staple fibers, natural softness, and durability. Its natural lanolin provides inherent stain resistance, and its ability to take dye produces rich, lasting color. Learn more about why we use New Zealand wool →
Some initial shedding is normal with natural wool and typically settles within the first few weeks of regular use.
Hand-Knotted in Bhadohi, India
Every Jubi rug is made to order by fourth-generation weaving families in Bhadohi, India — the historic center of handmade rug production. Each piece is knotted entirely by hand, row by row, producing exceptional density and a surface of refined, tactile depth. Learn more about our process →
New Zealand Wool
Every Jubi rug is made from 100% New Zealand wool — chosen for its long staple fibers, natural softness, and durability. Its natural lanolin provides inherent stain resistance, and its ability to take dye produces rich, lasting color. Learn more about why we use New Zealand wool →
Some initial shedding is normal with natural wool and typically settles within the first few weeks of regular use.
Hand-Knotted in Bhadohi, India
Every Jubi rug is made to order by fourth-generation weaving families in Bhadohi, India — the historic center of handmade rug production. Each piece is knotted entirely by hand, row by row, producing exceptional density and a surface of refined, tactile depth. Learn more about our process →
Yes. Every design is available in custom sizes and a curated range of wool colorways through our online customizer, or contact our studio for exact dimensions and access to over 1,200 wool colors.
When will my rug ship?
Knotted rugs ship in 5 to 6 weeks. Every rug is handmade to order.
What is the return policy?
Rugs ordered in standard sizes and colorways as shown on our product pages are eligible for return within 15 days of delivery in original condition. Rugs ordered with any customization are final sale.
Are shipping and duties included?
Yes. All rugs ship free worldwide with all duties and tariffs included.
Will my rug look exactly like the photos?
Every rug is handmade, so slight variations in color and texture are natural. Screen settings can also affect how colors appear. If accuracy matters, request a swatch before ordering
A square plaid rug asks for a square instinct in the room: a layout that reads from the center rather than down a length. Gridline suits that well, because its even grid of small squares already shares the same rhythm on both axes, so the pattern looks resolved no matter which wall you face. Center it under a square coffee table, a round dining table, or a four-chair seating group, leaving an even border of floor on all sides so the symmetry has room to register.
Hand-knotting keeps that symmetry honest. Tied knot by knot on the loom, the dense pile holds the charcoal lines straight and the squares evenly spaced corner to corner, where a looser construction would let a square pattern drift. The low 0.5 inch pile keeps the grid crisp underfoot and easy to vacuum clean for years of daily use.
Browse the full range in our Square Rugs and Plaid Rugs collections. Every Jubi rug is made to order, so Gridline can be woven to the exact square your room calls for.