Floral Blossom is a floral rug of oversized blooms and pooled petal shapes, some reading plainly as flowers and others loosened into pure form, drifting across the field at a scale no botanical print allows. In the Jubi Customizer you enter the rug's exact dimensions down to the inch, choose its shape, and set its palette, with custom colors for the blooms and the ground they float on. Give the design more floor and the blooms hold their size while the composition gains room, so a large rug reads as an open meadow and a small one as a close crop. Fifty-five colors are curated for online customization, and more than 3,000 are available through the studio.
Designed in New York and hand-tufted in Bhadohi, India, it is made from 100% New Zealand wool with a 0.75 inch pile, plush and cushioned, so each petal edge is carved soft rather than cut sharp. Production takes 2 to 3 weeks, and it ships free worldwide, duties included.