Every Jubi rug is made from 100% New Zealand wool — chosen for its long staple fibers, natural softness, and durability. Its natural lanolin provides inherent stain resistance, and its ability to take dye produces rich, lasting color. Learn more about why we use New Zealand wool →
Some initial shedding is normal with natural wool and typically settles within the first few weeks of regular use.
Hand-Tufted in Bhadohi, India
Every Jubi rug is made to order by fourth-generation weaving families in Bhadohi, India — the historic center of handmade rug production. Each piece is tufted, carved, and shaped entirely by hand. Learn more about our process →
New Zealand Wool
Every Jubi rug is made from 100% New Zealand wool — chosen for its long staple fibers, natural softness, and durability. Its natural lanolin provides inherent stain resistance, and its ability to take dye produces rich, lasting color. Learn more about why we use New Zealand wool →
Some initial shedding is normal with natural wool and typically settles within the first few weeks of regular use.
Hand-Tufted in Bhadohi, India
Every Jubi rug is made to order by fourth-generation weaving families in Bhadohi, India — the historic center of handmade rug production. Each piece is tufted, carved, and shaped entirely by hand. Learn more about our process →
Yes. Every design is available in custom sizes and a curated range of wool colorways through our online customizer, or contact our studio for exact dimensions and access to over 1,200 wool colors.
When will my rug ship?
Tufted rugs ship in 2 to 3 weeks. Every rug is handmade to order.
What is the return policy?
Rugs ordered in standard sizes and colorways as shown on our product pages are eligible for return within 15 days of delivery in original condition. Rugs ordered with any customization are final sale.
Are shipping and duties included?
Yes. All rugs ship free worldwide with all duties and tariffs included.
Will my rug look exactly like the photos?
Every rug is handmade, so slight variations in color and texture are natural. Screen settings can also affect how colors appear. If accuracy matters, request a swatch before ordering
A soft blue rug does something a neutral cannot: it cools and quiets a room while still reading as a clear color choice. Baby Blue's pale sky tone reflects light rather than absorbing it, which helps a small or dim space feel a little more open. It sits easily under white and natural wood, sharpens a room of soft grays, and gives a child's room a gentle anchor that will not date as quickly as a primary brights scheme.
Because the surface is a single even tone, placement is forgiving. Center it under a bed so the color frames the room, float it beneath a coffee table, or layer a smaller size over a larger natural fiber rug for contrast.
Hand-tufting keeps the field uniform. Artisans in Bhadohi set New Zealand wool through the foundation by hand and shear it level, so the blue stays consistent across the whole surface with no seams or pattern breaks. Explore more in our Blue Rugs collection. Every Jubi rug is made to order, so Baby Blue can be woven in the exact size your room calls for.