Fronda is a floral rug that is also a single leaf: one oversized frond, its veins fanning in pairs from a central spine to an edge that scallops where each vein ends. In the Jubi Customizer you start from the Mahogany colorway, enter exact dimensions down to the inch, and color the leaf and the veins yourself, with custom colors for each. Shape is the leaf's own outline, so the Jubi Customizer offers it as a rectangle whose dimensions set the frond's length and width. Give it new dimensions and the veins re-space along the spine, so a longer leaf gains pairs rather than wider gaps. Fifty-five colors are curated for online customization, and more than 3,000 are available through the studio.
Designed in New York and hand-tufted in Bhadohi, India, it is made from 100% New Zealand wool with a 0.75 inch pile, carved so each vein reads in relief against the field. Production takes 2 to 3 weeks, and it ships free worldwide, duties included.