Scandinavian Rugs

A Scandinavian rug brings effortless minimalism, warmth, and texture to any space. Whether it’s a handwoven Scandinavian wool rug, a flatweave design, or a deep-pile Scandinavian shag rug, these pieces reflect Nordic simplicity with timeless craftsmanship. From neutral tones to graphic patterns, our Scandinavian-style rugs offer a balance of modern aesthetics and cozy comfort.

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Styled in Real Life

See how our custom rugs bring life, style, and comfort to various spaces.

A beautifully curated dressing room with a pink and red scalloped-edge rug. The space features soft pink walls with coral window frames, an elegant vintage-style vanity with a round ottoman, and an open wardrobe displaying neatly hung clothing and organized shoes

The Halo Burst Rug styled by Alexandra Gater for her dream closet makeover

Pink Ombre Loomed Rug in an elegant living room with a curved cream sofa, a glass coffee table, and sculptural decor

Pink Ombre Rug in a contemporary living room

Brown Octagon Hand Knotted Wool Rug in a warm living room

Modern abstract rug in black and white, adding contrast to a minimalist bedroom with city views.

Black and white Organic Fusion Rug in a skyrise bedroom

A colorful, modern wool rug featuring bold wavy stripes, adding vibrancy to a spacious, sunlit seating area.

Stitched and Striped teal wool rug in a modern coastal living room

A custom pink-hued wool rug complementing an eclectic interior with an emerald green velvet sofa and vibrant framed art.

Rolling Tides Rug in Rose styled by Euphoria Collective

Why You’ll Love Jubi Rugs

Designed to elevate any space, our rugs combine thoughtful design, premium materials, and expert craftsmanship to create pieces that are as functional as they are beautiful.

A beautifully lit interior space showcasing a brown geometric wool rug, herringbone wooden floors, and a cozy seating area with a neutral sofa and indoor greenery

Modern Design, Timeless Appeal

Striking shapes and bold textures create a distinctive look that fits seamlessly into any space.

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A close-up shot capturing the organic, hand-knotted texture of a cream wool rug, emphasizing its premium craftsmanship.

The Finest Materials

We use premium New Zealand wool for unmatched comfort, durability, and sustainability.

Why NZ Wool →
Artisan hand-weaving a custom rug on a traditional loom, showcasing expert craftsmanship

Handcrafted Just for You

Our rugs are made by skilled artisans using time-honored techniques, ensuring every piece is a work of art.

Our Process →
A soft and plush white shag rug providing warmth underfoot, styled with fuzzy slippers for a cozy feel.

Built to Last

Stain-resistant, easy to clean, and versatile, our rugs are designed to withstand the demands of modern living.

Care Guide →

Handcrafted Modern Rugs, Made Just for You

Bespoke rugs, handmade in any size. Thoughtfully designed in Brooklyn, expertly woven by skilled artisans.

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Your Rug, Your Way

Design a rug that’s uniquely yours. Choose from over 1,200 wool colors, custom sizes, and bespoke shapes to create the perfect fit for your home.

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Sustainable wool sourcing—sheep grazing in open pastures, reflecting Jubi Rugs’ commitment to natural materials and ethical craftsmanship.

Crafted Sustainably, Made to Last

Sustainability is woven into every Jubi rug. We use premium, natural New Zealand wool and a zero-waste approach, ensuring lasting quality while supporting skilled artisans. Every rug is made with care—for your home and the world.

Our Commitment  →

Frequently Asked Questions

Start by considering your existing decor and the mood you want to create. A boho rug adds warmth and texture, while a mid-century rug brings structure and clean lines. If you're mixing styles, choose a rug that complements key elements in your space, like furniture finishes and accent colors.

Yes! Mixing styles can add character and dimension to a space. To create cohesion, look for shared elements—like a consistent color palette, similar textures, or complementary patterns—that tie everything together.

It depends on your space! Patterned rugs can be a bold statement piece, adding movement and depth to a room, while solid-colored rugs provide a grounding element that allows furniture and decor to stand out. If you want a balance, consider a rug with subtle texture or tonal variations.

For modern spaces, mid-century rugs, abstract designs, and minimalist neutral rugs work well. Opt for clean patterns, geometric elements, or soft organic shapes to enhance a contemporary look.

If your space leans classic or eclectic, a vintage-inspired rug with rich patterns and distressed details can add character. If you prefer a clean, minimalist aesthetic, a contemporary rug with bold shapes, neutral tones, or sculpted textures may be a better fit.

Absolutely! A neutral rug can balance a bold space, offering contrast without competing with statement furniture or artwork. For added interest, choose a neutral rug with texture or subtle patterning.

A simple way to create harmony is by pairing structured furniture with softer, organic rug patterns or adding geometric rugs to balance out curvier decor. If your furniture is bold, a more subdued rug can ground the space, while a high-impact rug pairs well with minimal decor.

While trends come and go, a well-chosen rug can last for years. If you love a trend, look for elements—like color or pattern—that complement your long-term style rather than dominating the space.

Yes! We offer over 1,200 custom colors and a range of styles to help you create a rug that perfectly suits your space. Whether you want a specific color combination or a one-of-a-kind design, start customizing here.

Let the rug take center stage by keeping surrounding elements simple. Pair bold rugs with neutral furniture and subtle accessories, or pull accent colors from the rug into your decor for a cohesive look.

More to Explore

A collection of digital rug design concepts showcasing different patterns and colors for modern interiors

Rug Size Guide

Use our guide to help you choose the perfect fit for any room

A mix of modern checkered and abstract rugs in warm and cool tones layered on an outdoor patio space.

Rug Types & Techniques

Learn about the techniques behind our handcrafted rugs

A living room with a light-colored sofa, a muted area rug, and a potted plant by the window, creating a warm and inviting space

Shop by Interior Style

Explore our original rug designs, curated by interior design styles

An interior designer working on a floor plan sketch with a set of color swatches, a laptop, and a phone on a bright workspace.

Bespoke Rug Services

Turn your vision into a one-of-a-kind rug

vibrant pink ombre wool area rug in a contemporary bedroom

Shop by Color

Explore our collection of original rugs organized by color

Ready to Invest in a Timeless Rug?

Explore our collection of handcrafted rugs, designed to combine elegance, durability, and the perfect touch of personalization for your space.

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The Timeless Appeal of Scandinavian Rugs
What Defines a Scandinavian Rug?
Scandinavian rugs are known for their clean lines, muted palettes, and high-quality materials. Whether you’re drawn to a handwoven Scandinavian rug, a plush deep-pile wool rug, or a flatweave Scandinavian kilim rug, these designs embrace simplicity and craftsmanship.

Where to Use Scandinavian Rugs
Living Room: A Scandinavian area rug in neutral tones or geometric patterns enhances a modern Nordic aesthetic.
Bedroom: A shaggy Scandinavian rug provides warmth and texture for a cozy retreat.
Entryway: A Scandinavian runner rug creates an inviting first impression with sleek, modern design.
Dining Area: A handwoven flatweave Scandinavian rug adds an organic, minimalist touch under a table.

Scandinavian Rug Styles
Flatweave Scandinavian Rugs – Lightweight, durable, and perfect for high-traffic areas.
Shaggy Scandinavian Rugs – Soft, deep-pile designs for added warmth and texture.
Scandinavian Kilim Rugs – Intricate woven patterns inspired by Nordic heritage.
Graphic Scandinavian Rugs – Abstract designs and geometric patterns in modern colorways.
Scandinavian Wool Rugs – Handwoven, natural fiber rugs known for durability and softness.

Custom Scandinavian Rugs
Looking for a specific size or color? Our Scandinavian-style rugs are available in custom dimensions to fit your space perfectly.